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Top Promotional Products for Summer

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When the sun’s out and the workdays start to feel a little more like beach days, it’s the perfect time to turn up the heat on your brand visibility. Summer in Australia isn’t just a season – it’s a vibe. And the right promotional products can make sure your business is part of it.

From corporate gifts to event giveaways, here are some summer-ready branded items your clients and team will actually want to use.

1. Branded Vacuum Bottles – Keep Cool (and Seen)

Nothing says “smart marketing” like a custom vacuum bottle that keeps drinks icy cold through a scorcher. Whether it’s a morning commute, gym session, or weekend adventure, your logo gets full exposure every time they take a sip. Bonus: reusable bottles show your brand cares about sustainability.

Great for: client gifts, fitness studios, corporate summer packs.

2. Custom Sunscreen – Slip, Slop, and Promote

In Australia, sunscreen is more than a must-have – it’s survival. Branded sunscreen tubes or bottles are practical, easy to hand out at outdoor events, and keep your business name right where everyone can see it. Sun-safe and brand-safe.

Great for: festivals, outdoor expos, tradie toolboxes, sporting events.

3. Beach Towels – Big Space, Big Impact

Beach towels offer one of the largest print areas in promo products, making them the perfect summer billboard. Whether draped across the sand or poolside, your logo will be impossible to miss. Choose bold colours and soft cotton for that premium feel.

Great for: resorts, corporate retreats, client gifts, and summer giveaways.

4. Bucket Hats – Classic Aussie Cool

They’re iconic, they’re functional, and they’re trending again. Branded bucket hats tick every box for sun safety and style. With embroidery or print options, your brand can sit front and centre all summer long.

Great for: staff uniforms, events, schools, sports clubs.

5. Sunglasses – Shades of Promotion

Everyone loves a free pair of sunnies. They’re lightweight, practical, and perfect for outdoor promotions. Add your logo subtly on the arm, and you’ve got a walking (and stylish) brand ambassador.

Great for: giveaways, beach events, product launches, or trade shows.

6. Cooler Bags – Chill Branding Done Right

From picnics to road trips, branded cooler bags are a summer staple. They’re practical, long-lasting, and get used again and again – keeping your brand front of mind (and front of fridge).

Great for: corporate gifts, team packs, and client thank-yous.

7. Beach Umbrellas – Shade and Show-Off

Go big or go home! A branded beach umbrella offers maximum exposure and serious sun protection. Whether set up at the beach, festivals, or outdoor events, they create instant brand visibility (and much-needed shade).

Great for: large activations, sponsorships, and outdoor campaigns.

Bring Your Brand to Life This Summer

Summer promotions don’t have to be boring or predictable. With the right mix of fun, functional, and on-brand merchandise, you can boost engagement, reward loyalty, and make your business part of every sunny moment.

At Promo Space, we make it easy to brand high-quality summer merchandise that shines — literally.

Ready to get started?
Explore our range of custom summer promo products today and make this season unforgettable.